PromoStandards committees meet each month to advance initiatives that support the continued improvement and adoption of our standards.
Members are encouraged to participate in committees or workgroups that align with their interests and expertise, providing valuable opportunities for collaboration and leadership within the community.
Read the updates from February 2026 below.
Best Practices Committee
February marked an important milestone for the PromoStandards Best Practices Committee. At the 2026 PromoStandards Tech Summit, the committee shared updates on ongoing Best Practices efforts and formally introduced the PromoStandards Supplier Self‑Assessment Questionnaire (SAQ)—a new initiative designed to strengthen integration quality and transparency across the PromoStandards ecosystem.
The SAQ provides Suppliers with a structured way to evaluate and clearly communicate the quality, consistency, and maturity of their PromoStandards implementations. By aligning against published specifications and best practices, Suppliers can identify gaps, track incremental improvements over time, and give integration partners greater confidence when working together. Broad participation in the SAQ is a key step toward improving overall data quality and strengthening integrations industry‑wide.
The SAQ is now live and available to all Suppliers. We strongly encourage Suppliers to complete the questionnaire thoughtfully and to the best of their ability. To support adoption, the following resources are available:
- The SAQ template for download and completion
- Instructions and guidance for uploading completed SAQs to the PromoStandards website
- Sample completed SAQs from Koozie Group, SanMar, and SnugZ USA, available on the PromoStandards site for reference
Members can learn more about the SAQ, its purpose, and how to get started by reading the official blog post: Introducing the Supplier Self‑Assessment Questionnaire (SAQ)
As always, members with questions are encouraged to reach out via Slack or the #best‑practices channel, where committee members are happy to help. Thank you for your continued engagement and support as we work together to raise the bar for PromoStandards adoption and integration quality across the community.